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Storia is a creative studio run by Bryce Krzenski. Telling artful stories through customisation, Bryce creates one-of-a-kind pieces for her clients' special days. Just like her personality, we wanted to create a brand that was playful, inspiring with a touch of class. Using a spring-inspired colour palette, we designed a versatile logo suite with custom type and organic shapes to create a modern brand filled with personality. Alongside the custom project, I sat down with Bryce for 2 creative coaching sessions to work on the strategic side of her business and how to show up authentically on social media.
Strategy
Brand Identity
Print Collateral
Art Direction
Creative Coaching