Kyra Jane Clothing creates handmade linens for the sustainable closet. With a focus on slow living and sustainability, Kyra wanted a brand identity that would reflect this. We have worked together twice, first on the brand identity and then on building a custom Shopify site. We focused on using natural, earthy colours with a classic font system to provide a calm and easy user experience. For packaging, we designed a minimal swing tag with a cotton thread that Kyra can add to her clothing easily, which she then wraps with string and places dried leaves on top. This provides a unique opening experience for her customers, with little impact on the environment.
“Polly has been so valuable to my business. She was able to hone in on the calm feeling I wanted to create and captured it in the brand design and packaging which I refer to often as my business is growing. It has given me a sound foundation and direction to follow which I think is so important. I have since worked with Polly on other projects too and I will continue to work with her as she is very approachable, relatable and all-round lovely! I would highly recommend investing in her services, you won’t regret it”
SARAH WOODHOUSE / FOR YOU MAMA
"Polly was incredible to work with and I feel like we are cut from the same cloth! She instinctively and quickly understood my brand and ethos, and helped me hone and define it. Rather than taking a brief and pumping out a quick logo or brand guidelines, she instead took me on a journey which helped me understand even more what I was looking to represent through my brand, in ways I didn't even know at the time! I couldn't be happier with the outcome of our work."
HALLE EVANS / BROTHER CAFE