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ORA is a natural skincare company based in New Zealand who hired us for a custom project. Fusing science and nature together, the brief for this brand was to create something luxurious and simple. Together, we worked on a complete re-brand and packaging overhaul. Throughout the project our goal was to develop a brand that felt calming and ritualistic. We focused on using colors found in nature as well as using juxtaposing fonts for that timeless aesthetic.
Strategy
Brand Identity
Print Collateral
Packaging
Art Direction