Sunday to Sunset is a creative company based in New York. When they came to me, Clara and Bryce had a vision for their company but needed direction to bring it to life with a custom project. Together, we worked on the brand name, identity, and art direction. The brief was to create something that felt artistic and feminine, something that reflects the companies values. We focused on manipulating type to create a unique style and using natural colors found by the ocean and on the sand.